We are a passionate team of horticulturists, botanists, and plant lovers united by a single mission: to bring nature closer to urban living. Founded in Berlin, we started as a small neighbourhood greenhouse and grew into a trusted online plant shop serving customers across Germany and beyond. Our collection spans over 400 species of indoor and garden plants — from low-maintenance succulents and dramatic fiddle-leaf figs to heritage rose bushes and cold-hardy evergreens.
Every plant in our shop is grown or sourced from certified, eco-conscious nurseries that prioritise organic growing methods, responsible water use, and fair trade standards. We believe that healthy plants start with healthy soil and ethical practices. Our in-house botanists personally inspect each delivery batch, ensuring that only thriving, pest-free plants leave our facility. We are proud members of the German Horticultural Association and hold certifications in sustainable plant retail.
Beyond selling plants, we are deeply committed to plant education. Our blog, video tutorials, and seasonal care newsletters reach over 30,000 subscribers monthly. We partner with urban gardening collectives, school green projects, and community allotments to promote biodiversity and green literacy. Our customer care team — all trained plant specialists — is available seven days a week to answer care questions, suggest pairings, and guide beginners through their first plant journey. We don't just ship plants; we cultivate lasting relationships between people and nature.